Design Bits

Synthesize

Ask a persona panel

Put one question to several personas and see their answers side by side.

How to do it

  1. Pick two to five personas.
  2. Ask one open question.
  3. Compare the answers, and note who had no evidence to answer from.

Tip. Each persona answers only from its own evidence. “Not in the research” is a gap worth closing.

What you need

Start from:

What you get: Panel answers

A panel answers template has these sections:

Usually comes after